Website Videos
Case Example: Instructacard Pocket Golf Professional
Web Videos from just £349
Blacksheep solutions was approached by Instructacard to script, design and produce their latest web video. If you want to know more about how Blacksheep can produce low cost web videos then contact James Scott for more information.
See the flash embeded file at www.instructacard.co.uk
Web Videos...Get the best from your marketing! |
Could your company benefit from a low cost web video? |
Lights, Camera...ACTION!
It is the ACTION bit we are interested in. The use of web videos can be a great way to get your customers to take action i.e. buy, trial, sign up, call etc
Web videos are a great way of providing a snap shot of:
- What your company offers.
- Details of the product or service you sell.
- Your uniqueness
They are also a fantastic way to build your relationship with your customers, all of which add to increasing the chance of them taking ACTION!
Website Video Package
Black Sheep Solutions specialises in low cost affordable web videos for SME’s, and whilst website videos are usually bespoke, below we have outlined the general production process, time and cost.
Using web videos provides your customers with:
- A personal feel
- Increased interaction
- A quick product or service guide
- Excitement or buzz
- ...and with music and voice, it all helps builds a picture and helps to get your customers to take action!
What does a web video consist of?
The following details are an outline of what you can expect:
- Initial consultation and concept
- Script Writing
- Music selection
- Basic storyboard
- 1 days video shoot
- Voiceover
- Editing
- We will meet with you to discuss your requirments, then plan out the details
|
|
A web video starts from as little as £349.
As you probably guessed, the cost will depend on the nature and complexity of the video shoot, however for simple and creative web video of your company, products or services then a 20-30 second video will cost just £349.
It’s time to take action
For low cost web videos to get your message across with speed and an interactive feel then get in contact with Black Sheep Marketing.
Why are web videos important?
There are two key elements to marketing communication via your website for 2009. The first is interaction and the second is speed.
Interaction: There is an ever increasing amount of user generated websites such as www.youtube.co.uk and www.tripadvisor.co.uk, where users of these sites make up the majority of its content and interaction plays a key role.
Interaction can also take the form of regular news updates or blogs amongst product or service websites.
Speed: Users of your website, particularly new users, want to get to the bottom of your product or service within moments of visiting your website. Unfortunately, you do not have very long to tell them, entice them or more importantly, get them to take action.
Why Video compliments your website text
Imagine for a moment that you are looking for something simple such as a new pair of shoes or a suit. You log on to a website for the first time and probably want to know some of the following:
- What do they offer
- What brands do they have
- Do they have your size
- How long will delivery take
- How competitively priced are they
- What if I want to return the item
- And so on.
In order to get all this information, you would need to click on several pages and read quite a lot of text! Could this be improved with more interaction and speed?
A web video can do all this and more.
Now imagine that you have just watched a video that told you that this particular company has a wide selection of top branded shoes or suits, that you can buy on-line, return any items free of charge and that they are the lowest priced on-line retailer because they buy in bulk.
Furthermore, you were show visuals on the types of suits or shoes available, along with the managing director explaining how customer service is paramount to the success of the company.
But I could just write that last paragraph?
You could and should write is it will reinforce your message and it is important for search engine optimisation and general communication. But then it is just text with a few pictures, so no real interaction or excitement. Plus, and let’s face it, people are lazy. Click and watch or click and read? The choice is clear.
View more from the Black Sheep website
Contact Black Sheep Thinking
Whether you have specific projects that can be outsourced or if you just need some guidance and a new approach, then contact James Scott Managing Director at Black Sheep Solutions.